Markit IQ: Managed Services

From Insights to Real Impact

Help Crafting Inspiring Campaigns and Utilizing Data-Driven Digital Services to Bring Your Visions to Life.

Capabilities

Consumer Knowledge Base Data

260M

Individuals and 100M
Transactions

  • precise audience targeting
  • large scale data analytics

Customized Account Based Marketing

1:1

Data-driven Create and Personalized Content

  • improved conversion rates
  • tailors to user behaviour

Classic Programmartic Campaigns

Leveraging Algorithms on Media Buying

  • improved conversion rates
  • optimize performance & efficiency

Data-Driven Digital Campaigns

Strategies based on data and insights

  • predictive analysis
  • performance driven strategies

Targeting
Technology

geo-fencing, predictive modelling, and more!

  • advanced targeting strategy
  • large scale data analytics

Clone Modelling Technology

convert prospects into highly engaged customers

  • lower acquisition cost
  • enhance targeting results

Media Buying
Solutions

Demand-Side Platform (DSP) uses unstructured data to target relevant audiences

  • effective targeting results
  • meaningful & measurable results

Software Management Solutions

Comprehensive platform simplifies the entire process from planning to final reporting

  • ensure streamlined workflow
  • easy to plan and track campaigns

Managed Services

Audience Segment

Strategically divide audience
into micro-segments to
enhance targeting strategy

Clone Modelling

Acquire new users by
implementing clone model
using intelligent data

1:1 Creative

Design 1:1 and highly
customizable creative campaign
for different audience segments.

Customized Content

Execute customized direct
mail, email, and landing page
for effective user growth.

Power Analytics

Measure your campaign
performance using data
analytics

Target Smarter, Advertise Better

  • Mobile Programmatic Advertising:

    Mobile Programmatic Advertising:

    Deliver highly targeted mobile ads through our advanced platform, leveraging in-app and web inventory to maximize engagement and impact.

    Learn More

  • Addressable Advertising Solutions:

    Addressable Advertising Solutions:

    Reach relevant audiences with household-level precision across the nation using Markit iQ addressable advertising solutions.

    Learn More

  • Programmatic CTV:

    Programmatic CTV:

    Combine TV’s broad reach with digital’s precision targeting to deliver more relevant and impactful advertising experiences for global audiences through programmatic CTV.

    Learn More

  • Programmatic Video Advertising:

    Programmatic Video Advertising:

    Engage users with dynamic, short-form video ads across millions of websites and mobile apps through data-driven programmatic video advertising.

    Learn More

  • Programmatic Display Advertising:

    Programmatic Display Advertising:

    Deliver tailored, audience-driven display ads designed to reach both prospective and existing customers based on intent and behavior.

    Learn More

  • Native Advertising:

    Native Advertising:

    Enhance ad performance with seamlessly integrated, non-intrusive ads that provide a more engaging and natural user experience.

    Learn More

  • Programmatic Audio Advertising:

    Programmatic Audio Advertising:

    Incorporate audio ads into your programmatic strategy to connect with engaged listeners across streaming platforms and digital radio.

    Learn More

  • Social Media Advertising:

    Social Media Advertising:

    Strengthen your digital strategy with targeted social media ads that complement your programmatic efforts for greater reach and performance.

    Learn More

  • Google Ads (SEM):

    Google Ads (SEM):

    Maximize efficiency and performance by integrating Google Ads with programmatic and social media campaigns for a unified digital marketing approach.

    Learn More

  • YouTube Advertising:

    YouTube Advertising:

    Leverage a powerful, all-in-one advertising solution to reach highly engaged audiences on one of the world’s largest video platforms.

    Learn More

Mobile Programmatic Advertising:

Deliver highly targeted mobile ads through our advanced platform, leveraging in-app and web inventory to maximize engagement and impact.

Learn More

Addressable Advertising Solutions:

Reach relevant audiences with household-level precision across the nation using Markit iQ addressable advertising solutions.

Learn More

Programmatic CTV:

Combine TV’s broad reach with digital’s precision targeting to deliver more relevant and impactful advertising experiences for global audiences through programmatic CTV.

Learn More

Programmatic Video Advertising:

Engage users with dynamic, short-form video ads across millions of websites and mobile apps through data-driven programmatic video advertising.

Learn More

Programmatic Display Advertising:

Deliver tailored, audience-driven display ads designed to reach both prospective and existing customers based on intent and behavior.

Learn More

Native Advertising:

Enhance ad performance with seamlessly integrated, non-intrusive ads that provide a more engaging and natural user experience.

Learn More

Programmatic Audio Advertising:

Incorporate audio ads into your programmatic strategy to connect with engaged listeners across streaming platforms and digital radio.

Learn More

Social Media Advertising:

Strengthen your digital strategy with targeted social media ads that complement your programmatic efforts for greater reach and performance.

Learn More

Google Ads (SEM):

Maximize efficiency and performance by integrating Google Ads with programmatic and social media campaigns for a unified digital marketing approach.

Learn More

YouTube Advertising:

Leverage a powerful, all-in-one advertising solution to reach highly engaged audiences on one of the world’s largest video platforms.

Learn More